21 July 2010
ETX CAPITAL – the London-based financial spread betting firm – has completed a highly successful month-long partnership with Corney & Barrow Wine Bars. The campaign comprised a range of branding activities including exclusive sponsorship of each of the 13 bars’ television and projector screens for the duration of the FIFA 2010 World Cup Finals. The television branding was supported by promotional posters in each City bar.
As well as promoting the ETX Capital brand, Corney & Barrow’s clientele were given the chance to win a £2,500 account credit and runners-up prizes of £250 account credits with the leading financial spread betting firm, through business card drop boxes at each venue.
Stuart Lane, Head of Sales & PR at ETX Capital, said: “The World Cup partnership with Corney & Barrow Wine Bars has been fantastic for ETX Capital and has given us the opportunity to engage with and promote our brand name to their customers.
We are thrilled with the results and as a consequence of the month’s alliance with Corney & Barrow Wine Bars, ETX Capital has experienced a surge in new business, with a significant number of new accounts opened and general enquiries made.”
The promotion, which was managed by Revolution Sports Marketing Group, ran until Sunday, 11 July 2010. The names of the main prize winner and 13 runners-up are due to be announced on Monday, 19 July 2010.
ENDS
For further information, please contact:
Rod Kohler at Revolution Sports on 0207 928 9999
Stuart Lane at ETX Capital on 0207 392 1439
Notes to editors:
ETX Capital is a trading name of Monecor (London) Ltd. which is Authorised and Regulated by the Financial Services Authority
Eric Lamaze (CAN), winner of the Rolex Grand Prix at CHIO Aachen on Sunday, 18 July 2010, wearing the Green & Gold
20 July 2010
Olympic Jumping champion Eric Lamaze (CAN) has returned to the number one spot in the Rolex Rankings.
The Canadian, who took individual gold and team silver at the Beijing 2008 Olympic equestrian events in Hong Kong, was ranked second in the world in February and March and was third in the April and May rankings. He is now back at the top of the rankings for the first time since February 2009.
Pius Schwizer (SUI), who has been world number one in the Rolex Rankings for the past five months, has now dropped down to second, with reigning European champion Kevin Staut (FRA) moving up one place to third. Rolex FEI World Cup™ champion Marcus Ehning (GER), who was in second in the May rankings, is now in fourth.
14 July 2010
THE PROFESSIONAL FOOTBALLERS’ ASSOCIATION (PFA) has become the new title partner of 2010’s Football Furlong – the unique football-themed raceday – at Royal Windsor Racecourse on Sunday, 8 August 2010.
The PFA Football Furlong is the one day of the year when the sports of football and horse racing come together.
All the jockeys wear the generic representative colours of the 20 Premiership football clubs rather than the traditional silks of the owners of the horses they are riding. Horses and jockeys accrue points for the teams which go towards a league table throughout the day.
Now in its fifth year, The PFA Football Furlong has previously been won by Tottenham Hotspur, Wigan, Arsenal and Middlesbrough. The South of England is well represented with Arsenal, Chelsea, Fulham, West Ham and Spurs amongst the clubs taking part.
Christian Smith, Commercial Director of the PFA said, “The PFA Football Furlong is a great way for fans to back their teams before the season starts. It promises to be a great day’s racing and great fun for all the supporters and our sponsors and partners – there’s a free football masterclass by Chelsea FC Football in the Community, a mascot race, and six cracking horse races”.
Before racing begins at Royal Windsor Racecourse, the 2010 PFA Football Furlong Mascot Challenge will be run, with sporting mascots galloping along the final furlong of the racecourse. The first three mascots across the line qualify for a special penalty shootout against a top goalkeeper.
Gates open at Royal Windsor Racecourse on Sunday, 8 August at 12pm. The first race is at 2.30pm. Admission: £9 Silver Ring Enclosure; £17 Grandstand Enclosure; £23 Club Enclosure. Racegoers under 18 free when accompanied by an adult. More details about Royal Windsor Racecourse can be found at www.windsor-racecourse.co.uk
ENDS
For further media information, please contact:
Rod Kohler Tel: 0207 928 9999
Revolution Sports Marketing Group Mob: 07770 647662
Kate Hills Tel: 01342 834 800
Director of Public Relations & Communications Mob: 07813 947201
Arena Leisure Racing
