11 April, 2006

SPILLERS Announce Targeted Racecourse Sponsorship

Filed under: Racing — admin @ 4:06 pm

11 April 2006
SPILLERS, manufacturers of the UK’s leading thoroughbred horse feeds, has launched an innovative and highly targeted sponsorship programme at Newmarket and Haydock Park Racecourses for the next two years.

Targeted at Owners and Trainers, the five figure sponsorship will see all facilities used by owners and trainers at each course co-branded by SPILLERS Racing Feeds. At each race meeting SPILLERS thoroughbred nutritional experts will be on hand to offer trainers advice on all aspect of racehorse nutrition.

The sponsorship programme, a first for horse racing in the UK, is designed to raise awareness of the SPILLERS Improved Formulation Racing Range and to support a number of further initiatives in racing over the coming months.

SPILLERS Racing Feeds supply the very best nutrition for thoroughbred horses, enabling many of the UK’s leading trainers such as Sir Mark Prescott, Len Lungo, Jonjo O’Neill and Peter Beaumont to train more winners.

Commenting on the new sponsorship, Sarah Hill, SPILLERS Brand Manager, said: “Our feeds incorporate the latest scientific thinking from our own funded research and this new racecourse sponsorship mirrors this approach through directly supporting the Owners and Trainers.”

SPILLERS has over 40 years experience in racehorse feed manufacture, and as industry leaders, work closely with organisations such as The Jockey Club on key issues such as naturally occurring prohibited substances in feeds.

Simon Kershaw, Commercial Manager – Newmarket Racecourses, said: “We are thrilled that SPILLERS has selected the HQ of flat racing as part of this innovative and exciting new sponsorship.  We welcome their support across both our racecourses and look forward to building a long-term partnership alongside our other racecourse partners.”

 
For further information please contact:

Merrick Haydon, Revolution Sports Marketing  01903 83747
Sarah Hill, Effem Equine Ltd    01908 576276